A 5+ year systems partnership with Hellcat Priime that started with a single studio and grew into a multi-venture creative ecosystem: studio bookings, brand and merch funnels, an artist roster running on its own systems, agency builds, and one of TruCreatives’ founding case studies.

Hellcat Priime isn’t just an artist. He’s a brand builder, a studio owner, and a leader in the underground creative movement. But like many creatives with big dreams, he was drowning in the day-to-day: tech issues, booking chaos, merch fulfillment, site updates, artist coordination. All of it was eating into the time he should have been spending on the music and the brand. He didn’t need a freelancer. He needed a real partner. A team that understood the vision and could handle the tech so he could stay focused on the creative.
TruCreatives built and now manages the Tublife Studios website with a seamless 24/7 booking system. Bookings, confirmations, reviews, and reminders all run automated. From there, the work expanded: Hellcat’s personal brand and merch funnels with sleek product pages and a custom shoe drop, TruPortals systems set up for his artist roster (7evin7ins, Brandon, iThump) to manage their own bookings, music drops, and branding, websites built for every new venture Hellcat launched, and ongoing strategic advice on pricing, branding, and market trends. Five-plus years of building together, side by side.
“This isn’t just tech support. It’s a long-term partnership. TruCreatives handles everything behind the scenes so I can stay focused on what matters: the vision.”
This isn’t a typical client case study. Hellcat was one of the first creatives I pitched when TruCreatives started, and the relationship has compounded ever since. He became one of the original advocates of TruPortals for artists, the first user of the system, and he brought his whole roster onto the platform. We’ve traded knowledge in both directions: I taught him ads, automations, and systems through endless work sessions, and his creative vision pushed how we think about building for artists in the first place. From the studio to the brand to the agency to the artist roster, it’s been five-plus years of two entrepreneurs growing side by side. The work keeps evolving.
Stopped letting tech tasks hold your brand back. Book a call and see how the same systems behind Hellcat Priime can let you focus on the work that actually matters.