Recording Studio & Artist Brand
Tublife Studios × TRU
A 5+ year systems partnership with Hellcat Priime that started with a single studio and grew into a multi-venture creative ecosystem: studio bookings, brand and merch funnels, an artist roster running on its own systems, agency builds, and one of TruCreatives’ founding case studies.
Partnership
5+ Years
From the studio to the brand to the agency to the artist
roster, one of TruCreatives’ founding partnerships
IndustryRecording Studio & Creative Brand
OwnerHellcat
Priime
Key ServicesStudio Site & 24/7 Booking, Brand & Merch Funnels, Artist
Roster Systems, Multi-Venture Web Builds, Automations, Strategic Advisory
The Challenge
A visionary drowning in everything but the art.
Hellcat Priime isn’t just an artist. He’s a brand builder, a studio owner, and a leader in the underground creative movement. But like many creatives with big dreams, he was drowning in the day-to-day: tech issues, booking chaos, merch fulfillment, site updates, artist coordination. All of it was eating into the time he should have been spending on the music and the brand. He didn’t need a freelancer. He needed a real partner. A team that understood the vision and could handle the tech so he could stay focused on the creative.The Solution
The tech backbone of Tublife and beyond.
TruCreatives built and now manages the Tublife Studios website with a seamless 24/7 booking system. Bookings, confirmations, reviews, and reminders all run automated. From there, the work expanded: Hellcat’s personal brand and merch funnels with sleek product pages and a custom shoe drop, TruPortals systems set up for his artist roster (7evin7ins, Brandon, iThump) to manage their own bookings, music drops, and branding, websites built for every new venture Hellcat launched, and ongoing strategic advice on pricing, branding, and market trends. Five-plus years of building together, side by side.The Results
A brand that runs without burning out.
5+ Years
Partnership
Multi-venture creative collaboration
24/7
Studio Booking
Hands-off scheduling on autopilot
Multi
Site Builds
Studio, brand, agency, landing pages
3
Artists Plugged In
7evin7ins, Brandon, iThump on TruPortals
Custom
Shoe Drop & Merch
Sleek product pages, merch as experience
OG
TruPortals For Artists
First advocate and co-creator of the system
“This isn’t just tech support. It’s a long-term partnership. TruCreatives handles everything behind the scenes so I can stay focused on what matters: the vision.”
Hellcat Priime
Owner, Tublife Studios
Strategy Deep-Dive
How the system actually works.
01 / Studio Site & 24/7
Booking
The studio runs itself
- Custom Tublife Studios website built and managed end-to-end
- 24/7 booking system for clients and artists, no phone tag
- Bookings, confirmations, reviews, and reminders all automated
- Hellcat stays focused on art; the system handles the rest
02 / Brand & Merch
Funnels
Merch as an experience
- Hellcat’s personal brand site built to match the artistic vision
- Sleek, conversion-focused product pages
- Custom shoe drop campaign that lifted engagement and sales
- Merch built as an experience, not just a transaction
03 / Artist Roster Systems
Plug-in scale for every artist in the circle
- TruPortals setup for 7evin7ins, Brandon, and iThump
- Each artist manages their own bookings, music drops, and branding
- Independent systems that scale with each artist’s growth
- Hellcat brought the whole roster onto the platform himself
04 / Multi-Venture Builds &
Advisory
From studio to agency to whatever’s next
- Multiple websites built across Hellcat’s ventures: studio, brand, agency, landing pages
- Ongoing strategic advice on pricing, branding, and market trends
- Work sessions teaching ads, automations, and systems thinking
- Long-term collaborator, not a vendor
Beyond Marketing
Entrepreneur to entrepreneur, from day one.
This isn’t a typical client case study. Hellcat was one of the first creatives I pitched when TruCreatives started, and the relationship has compounded ever since. He became one of the original advocates of TruPortals for artists, the first user of the system, and he brought his whole roster onto the platform. We’ve traded knowledge in both directions: I taught him ads, automations, and systems through endless work sessions, and his creative vision pushed how we think about building for artists in the first place. From the studio to the brand to the agency to the artist roster, it’s been five-plus years of two entrepreneurs growing side by side. The work keeps evolving.Key Highlights
What stands out.
- 5+ year creative tech partnership across multiple ventures
- Tublife Studios runs on autopilot with full booking and operational automation
- Hellcat’s personal brand polished, professional, and profitable
- Three artists (7evin7ins, Brandon, iThump) plugged into TruPortals for independent growth
- Custom shoe drop and merch funnels that turned product into experience
- Multiple websites built across studio, brand, agency, and landing pages
- One of the first advocates and users of TruPortals for artists
- Entrepreneur-to-entrepreneur work sessions on ads, automations, and systems
- Strategic advisory on pricing, branding, and market trends throughout the journey
Challenges &
Considerations
The realities we manage.
- Multi-venture creative entrepreneur requires complex system orchestration across brands
- Artist roster needs independent systems while staying connected to the parent brand
- Custom merch drops require careful funnel design and creative experience layering
- Long-term partnerships demand constant evolution as new ventures launch
- Creative entrepreneurs need a partner who speaks both art and operations fluently
Your Vision Is Next