Family Wellness / Personal Brand
Home Shanti × TRU
72 hours from idea to revenue. Niki came to us overwhelmed by tech, ready to launch a family wellness brand rooted in peace. We built her full revenue engine in three days, sales started in the first week, and she’s been growing on TruPortals ever since, and is now back for a full website revamp and the next partnership phase.
From Plan To Launched
72 Hours
Full revenue engine live in 3 days, sales generated in week
one
IndustryFamily
Wellness / Personal Brand
FounderNiki,
Family Wellness Guide
Websitehomeshanti.us
Key Services3-Day System Build, Email Flows, Funnels, Payment Processing,
Relationship Webinar Product, Launch Coaching, Website Revamp (in build), Paid Media (next
phase)
The Challenge
A clear vision, buried under tech overwhelm.
Niki had a vision the world genuinely needed: a wellness brand built around families, offering calm, connection, and clarity in a fast-paced world. What she didn’t have was the infrastructure to deliver it. Too many tools, too much guesswork, no support. Like many mission-driven founders, she didn’t need more advice. She needed a partner who could execute fast, get the revenue engine running, and give her back the bandwidth to actually serve her audience.The Solution
Built the dream. Fast.
TruCreatives built Niki’s full revenue engine in 72 hours. Funnels, email flows, payment processing, automations, everything wired together inside TruPortals so the system could run while she focused on her audience. Her first product was live and generating revenue in week one. From there we built a custom relationship webinar product with her, coached her through the tech until she felt independent, and stayed on as a permanent platform resource. She came back later for a full website revamp on TruPortals, which is what kicks off the next partnership phase: paid media and social growth at scale.The Results
Peace, profit, and purpose aligned.
72 Hours
From Plan To Live
Full revenue engine built in 3 days
$15K+
Generated From Zero
Growing wellness brand on a peaceful foundation
$1.5K
First Week Revenue
Sales coming in before week two
Live
Webinar Product
Custom relationship webinar built with Niki
Active
Website Revamp
Full site rebuild on TruPortals in progress
OG
TruPortals Member
One of the founding paying members of the platform
In Her Own Words
Hear it from Niki.
Strategy Deep-Dive
How we built her engine in 72 hours.
01 / 72-Hour System Build
Speed as the differentiator
- Full revenue engine wired together in 3 days end-to-end
- Email flows, funnels, payment processing, automations all live
- First product generating revenue in week one ($1.5K)
- The whole system unified inside TruPortals from day one
02 / Email Marketing & Funnel
Systems
From first click to first sale
- Nurture path crafted from cold lead to converted customer
- Welcome and product-specific email flows mapped end-to-end
- Automations triggering at every meaningful customer step
- Aligned with the calm, peaceful tone of the Home Shanti brand
03 / Webinar Product & Launch
Coaching
Custom product, founder independence
- Custom relationship webinar product built with Niki
- Strategy, tech support, and a clear launch plan provided throughout
- Coached Niki through the platform until she felt independent
- Ongoing TruPortals support as her catalog expands
04 / Website Revamp &
Partnership Phase
The next chapter is scale
- Returned to TruCreatives for a full website revamp on TruPortals
- Everything Niki runs now unified on a single platform
- Paid media and social growth on deck for the next phase
- Active scaling partnership replacing the project-build relationship
Beyond Marketing
A founding member who came back for more.
Niki was one of the founding paying members of TruPortals, and that says a lot about the trust she put in us early. She came to us with a plan she was ready to execute, and our job was to match her speed without watering it down. Seventy-two hours in, the system was running. Sales were live. The brand was real. Most agencies don’t move that fast because most agencies aren’t built to. What makes Home Shanti such a meaningful case study isn’t just the speed though, it’s that she came back. She returned for the website revamp. She’s consolidating everything onto TruPortals. And we’re stepping into a scaling partnership focused on paid media and social growth next. That kind of return engagement is the truest signal that the original build did its job.Key Highlights
What stands out.
- Full revenue engine built and launched in just 72 hours
- $1.5K generated in the first week, $15K+ to date and growing
- Custom relationship webinar product built with Niki and actively converting
- Email flows, funnels, payment processing, automations all unified inside TruPortals
- Launch coaching that built Niki’s confidence and tech independence
- One of the founding paying members of the TruPortals platform
- Returned to TruCreatives for a full website revamp on TruPortals (in build)
- Next phase: scaling partnership focused on paid media and social growth
Challenges &
Considerations
The realities we managed.
- Tech overwhelm typical of mission-driven founders required clear, calm onboarding
- Wellness niche demanded brand expression that felt peaceful, not pushy
- Original 72-hour build prioritized the revenue engine; the website came later as a deliberate second phase
- Speed of execution required tight scope discipline so quality didn’t slip
- Scaling phase now demands deeper brand build and paid media infrastructure
Your Brand Is Next